Hi 👋
I’m Swarnendu.
Built 600+ tech products. 18 years in SaaS & AI. Wrote multiple books on tech & AI. I help companies build winning products – architected for long-term growth, attract capital, and drive high revenue.
My Journey
I began, as most tech journeys do, with curiosity and broken code.
What started as late nights writing backend logic or some ethical hacking has evolved into 18+ years of building scalable software systems, leading engineering teams, mentoring founders, and shaping SaaS and AI platforms that power real-world businesses.
Today, I run two companies: Innofied Solutions, a global product engineering firm, and AllRide Apps, a smart mobility SaaS platform trusted across transport, delivery, and logistics ecosystems.
Together with a team of 100 members, we’ve delivered 600+ digital products, serving both early-stage founders and global enterprises.
I worked with the greats
Over the years, I’ve had the chance to work with incredible teams at companies like Google, Best Buy, Lixil, Kwik Kopy, Greenply, Nuvoco, and IMD Business School – just a few among many.
In all these companies, I lead the architecture and execution of production-ready systems used by thousands across teams and geographies.
My frameworks, the SaaS Product Success Strategy Framework™ and the TechBlueprint Architecture Framework™, are used today across 250+ successful tech products around the world.
Beyond this, I am a…
- Startup Mentor to multiple early-stage founders and product leaders.
- Speaker at events and conferences on technology, strategy, and career building.
- Regular guest speaker at podcasts, workshops, and webinars on SaaS, product thinking, software architecture, and AI integration.
- A content creator on my YouTube channel, where I share ideas about SaaS, AI, and the right ways to build tech products.
What I focus on today
I work with startups and enterprises, focusing on SaaS and AI to bring structure, clarity, and build high-quality products that generate real revenue and long-term value.
- From Product Vision to Roadmap: With my Rapid Concept Workshop™ program, I help founders and product leaders clarify their product vision, validate assumptions, and turn ideas into actionable, execution-ready roadmaps.
- Building Enterprise-Grade Products: I architect and guide the development of robust systems designed to scale to millions of users, meet investor expectations, and withstand real-world demands.
- Designing Scalable SaaS Architecture: I create modular, multi-tenant, cloud-native systems that are cost-efficient, easy to maintain, and built for long-term growth.
- Building AI Ecosystems for Business Automation: I integrate AI where it drives real value – automating workflows, improving decisions, and creating smarter product experiences, not just flashy demos.
- Coaching Tech Leaders & Founders: I mentor CTOs, product managers, and founding teams to align tech decisions with business goals, improve team maturity, and move faster with fewer missteps.
- Still in the Trenches: I stay hands-on, writing code, reviewing code, shaping architecture, running discovery workshops, and acting as a fractional CTO if needed.
A few things I’m proud of
Upcoming Book
Orchestrate: Mastering Multi-Agent AI in Business Automation
I’m working with Apress on a book about using AI to automate the messy parts of business, like emails, lead gen, workflows, and everything in between.
Delivered 600+ Tech Products
Helped Fortune 500 to startups raise millions, launch faster, and build products that everyone loved
Harvard Certified
Completed a Strategy & Business Administration certification from Harvard Business School – to sharpen the business side of building products.
Wrote a Book With 30,000+ Copies Sold
Wrote an advanced book on Backbone.js used by developers worldwide.
10,000+ Online Students
Taugh students how to build products, make better tech decisions, and navigate the SaaS maze
Meet My Award-Winning
Global Technology Companies
Innofied Solutions
A 100+ member software development company, 10-times awarded and trusted by 600+ clients across the US, Europe, and APAC.
Specialising in digital transformation and product engineering for startups & enterprises.
AllRide Apps
A multi-product SaaS platform powering transport, logistics, and delivery businesses in 70+ countries.
AllRide brings AI-driven automation to fleet, mobility, and delivery management – used by thousands daily.
SD Technology Consulting
Strategic advisory for SaaS and AI-driven companies.
With a team of consultants, I work with founders and CXOs as a hands-on thought partner, offering fractional CTO, technical architect, and strategist support.
🌱 Outside of tech…
I’m a dad, a hobby gardener, and a curious cook who continues to experiment with the science of spices.
I enjoy painting, creating small handmade crafts, and reading – both fiction and nonfiction. Beyond business and tech, I’m especially drawn to novels, short stories, histories, travel narratives, and poetry.
I love traveling and have explored many countries – both for business and the joy of discovering new places and cultures.
I keep trying out something new, even if it’s completely unrelated to work.
I also create videos on my YouTube channel, where I share ideas about SaaS, AI, and product building, with the occasional fun rant thrown in.
I don’t aim to be the loudest in the room – just the one who helps things get built, shipped, and actually work.
Awards We Received
Engage Digital Award of Excellence
Since 2009 Engage Business Media Ltd has been the most prestigious awards for customer & employee engagement strategies.
Assocham Technology Solution Awards
In 2017, we bagged this award for our transportation solutions.
WASME SME Excellence Awards
WASME is a global organization that is present in various countries through its members & partners.
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